CHA Campaign Advances Solutions for California’s Health Care Workforce Shortages
In an effort to reinforce to lawmakers the need to address California’s severe health care workforce shortages, CHA just completed a month-long social media campaign to position hospitals’ leadership role in developing the current and future health workforce. Developed as a catalyst for more funding and enactment of key policy recommendations ahead of the state budget deadline in June, the campaign included an opinion editorial issued jointly with the California Primary Care Association, a video produced in collaboration with Sharp HealthCare, and an issue brief developed specifically for state legislators.