CHA News

Fight Flu Together Campaign Features 10 Poor Hygiene Personas

For communications staff

With flu season upon us, and new concerns as COVID-19 hospitalizations rise in some parts of the state, CHA has launched a “Fight Flu Together” campaign on social media.  

The campaign highlights specific hygiene traits to avoid and why people should get a flu shot to help keep the strain off hospitals. The campaign uses the hashtag #BeAntiViral and features 10 poor hygiene personas, including Double-Dippin’ David, Coughin’ Carlos, and Sneezy Suzie. To see all 10 personas along with the graphics for your own hospitals’ use and help others limit spread of the flu, see our online folder