Last month, CHA launched an appreciation campaign for health care workers throughout the state, asking Californians to sign digital messages of thanks to hospital staff and their families. So far, the campaign has received more than 15,000 signatures from most ZIP codes in every county statewide.
Those messages will be digitally delivered to hospitals and health systems using targeted social media, and next week every hospital in the state will receive by mail a printed poster with a representative sample of supports from community members. The posters are designed to be displayed in high-traffic staff areas, underscoring public appreciation for their work.
Led by Our Health California — CHA’s digital community of more than 1 million people — the campaign recognizes the hospital employees working day and night to keep our communities safe and healthy through the COVID-19 public health crisis. Supporters had an opportunity to select their preferred card and message, and include a personalized message of thanks.